June 6, 2012
Island Press officially released an important new book today, called The Shape of Green: Aesthetics, Ecology, & Design. It’s the latest work of Lance Hosey, President & CEO of GreenBlue, a nonprofit dedicated to making products more sustainable. An architect and designer, Hosey is also co-author, with Kira Gould, of Women in Green: Voices of Sustainable Design (2007). The new book holds countless lessons for the public interest design field, which has long preached “good design.” Hosey and we would argue that the field and society need to raise our standards and expect more truly great design.
When we treasure something, we’re less prone to kill it, so desire fuels preservation. Love it or lose it. In this sense, the old mantra could be replaced by a new one: If it’s not beautiful, it’s not sustainable. Aesthetic attraction is not a superficial con- cern—it’s an environmental imperative. Beauty could save the planet.
Click here to learn more about and order The Shape of Green: Aesthetics, Ecology, & Design.
|Profiling the people, projects, and promise of a movement in the making.|